![]() 12/30/2013 at 10:07 • Filed to: None | ![]() | ![]() |
Mustangs throughout the 80's, 90's and 00's have been decidedly less classy than its original 60's design, it looks to me like the '15 design has a much more refined, grown-up , design. I feel it has incredible potential to appeal to a whole category of buyers. It has the potential to draw sales away, where before, Ford could only dream to compete. If I were in the market for a RWD coupe (and lets say I am not biased toward Ford), I would happily cross shop it with a 3-series or an ATS.
It is also entering a new market, this car, I think, will be , a fashion statement for Europeans. It's a car they haven't been able to easily procure, ever. Ford is entering the market with a particularly handsome new generation of Mustang, I could see it doing very well over there. Having lived in the Netherlands for 14 years, I know there are people out there that get as excited over Mustangs as we get over RWD-Diesel-Rotary-Wagons. Or as a washing machine enthusiast gets over 1/3 hp direct-drive vintage washing machines.
![]() 12/30/2013 at 10:17 |
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Even with its global look and the 4-cyl the Mustang will not be a great hit in Europe.
There are several reasons. In the land of econoboxes, those types of cars are viewed as part of the past and not the future. Just go to a big car selling site like mobile.de and you will see a shitload of GT86/BRZ for sale driven only 10k km. We don't want cars that are not practical, this is why wagons here are so popular. Also till the Toyobaru twins there was over 10 years without a affordable RWD sports car(the 350/370Z maybe, but they had abysmal sales here), so Yuropeans lost what is the sense of owning one of those.
Don't get me wrong the Mustang will sell, but not a lot of people will cross shop it with a 4 Series which is most probably the closest comeptitor here.
![]() 12/30/2013 at 10:19 |
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Washing machine porn.
![]() 12/30/2013 at 10:22 |
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I wonder what it will cost when it comes over here. Most likely, it will be priced around 3-Series, A5, C-Class coupe level. Maybe a little bit less, it depends on what strategy they're going for.
Either way, I'm impressed by the new Mustang. It's good-looking without being gimmicky, and the IRS will give it a good standing in the eyes of Europeans.
![]() 12/30/2013 at 10:24 |
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I think its side-profile is the most flattering angle for this car, other angles are too, but its side profile is my favorite. I think this angle showcases best just how much the Mustang has grown up.
![]() 12/30/2013 at 10:28 |
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We will have to see, I hope its rarity gives it a status of exclusivity and irrational desire for someone to want to own one. :P
![]() 12/30/2013 at 10:35 |
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I was thinking the exact same thing. Not 100% sold on the front end but the profile is really awesome.
![]() 12/30/2013 at 10:55 |
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I wonder if people at the time, 1974, rather than 2014, said the same things about the Mustang II...
New, sleeker, lighter weight body, unified window line, new fascia that looked a bit like the original, but somewhat different... new independent suspension (front then, rear finally now, 40 years later.)
Mustang II may not be hugely popular now... but I don't think it was horribly received at the time.
![]() 12/30/2013 at 10:59 |
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That is exactly why all this is speculation. Especially in this day and age, the competition in the market has become MUCH more brutal. We'll have to see how this Mustang is received. But on paper it has set itself up to do great. We'll have to see how reality feels about it though.
![]() 12/30/2013 at 11:54 |
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"It is also entering a new market"
No, it's returning to a new market. And a market which hasn't entirely been unaware of it lately.
![]() 12/30/2013 at 11:59 |
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'Grown up' is the perfect descriptor for it. I wouldn't be surprised if people cross-shopped these with Caymans (lets face it, most people buy them for the image rather than the driving dynamics).
I really want to see these used as Ford's racecar of choice. They're a prime candidate for GT racing, and an assault on Le Mans and Nurburgring 24h.
![]() 12/30/2013 at 12:19 |
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I wouldn't be surprised, because it has "grown up" it can now be considered a fashion accessory, rather than a cheap-horsepower-mullet-car that people in certain circles scoff at.
And seeing these as the race car of choice at prestigious events like that will only help to elevate the status of the Mustang.
![]() 12/30/2013 at 12:25 |
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So it has been for sale in Europe before? My mistake. But let's face it, this market is new and unproven for the Mustang.
I would also argue that this more grown-up design allows the Mustang to be considered in segments of the market that it never before dared to show itself.
![]() 12/30/2013 at 12:26 |
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Yes, it's probably closer to a proper GT than it has ever been.